Establishing design guidelines

Graphic designer at work

Graphic designer at work

Getting design specifications right for a publishing project, whether print on web-based, is vital for improving the document’s readability even if (perhaps especially) the publication consists entirely of text. The page layout, paragraph spacing, line spacing, typeface, and treatment of headers and footers can greatly improve readability and therefore the comprehension of the information by readers.

If content is to be presented in both print and online, the design specifications for each delivery method should be complimentary. For example, the printed version of an annual general report and the online treatment of the same content should have significant similar design elements despite the differences in presentation.

For a free quote on website development, print publishing, writing for the web or print, editing or proofreading, contact Susie Stevens at Bold Type. Call Susie on 0410 037 635.

Read more publishing tips from Susie