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Category Archives: print publishing tips

Is it ‘it’s’ or ‘its’?

Using apostrphe ‘s’ correctly When to use ‘s’ as an apostrophe at the end of a word is something that seems to confuse many people including many who work in the media, people writing copy for web publishing and those producing books and other printed documents. What’s it all about? Let’s start with ‘its’ or

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Using apostrophe ‘s’ correctly

Using apostrophe ‘s’ correctly When to use ‘s’ as an apostrophe at the end of a word is something that seems to confuse many people including many who work in the media, people writing copy for web publishing and those producing books and other printed documents. What’s it all about? Let’s start with ‘its’ or

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Capitals and exclamation marks

And it’s all FREE! The overuse of CAPITALS and exclamation marks is something to avoid as capitalising whole words really does shout at the reader and shouting is not very polite – even on the web. And notice that there is no ! at the end of the last sentence because it doesn’t need it.

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Copy editing

Copy editing is the phase in a production schedule when an editor is looking at the detail of the text checking for  errors in grammar, usage, spelling, punctuation and style issues including consistency of terms, cross-referencing within the text, labeling of images and connections between images and text. Copy editing is a far more detailed

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Substantive editing

Sometimes called developmental editing or structural editing, substantive editing looks at both the content and structure of a manuscript as a cohesive whole. The structure of any writing is essential for cohesiveness and for maintaining the reader’s interest. If a document is not well structured in the first place, it doesn’t matter how well it

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Using abbreviations

Abbreviations, contractions, acronyms are all different shortened forms of text and should be used sparingly. the flow of text is impeded by the appearance of abbreiations such as e.g. and i.e. ‘For example; and ‘Such as’ work much better in body text. If abbreviations or acronyms are to be used frequently throughout a dcoument, a

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